Story is a purpose-built L1 blockchain, co-founded by a serial entrepreneur with a $440M acquisition by Kakao and DeepMind’s youngest-ever PM, aimed at solving structural failures in the IP economy, especially in the era of generative AI.
Story positions intellectual property (IP) as blockchain’s missing product-market fit by reimagining IP as a programmable asset, facilitating transparent attribution, automated licensing, and royalty settlement.
Story’s L1 blockchain is optimized specifically for IP management, employing its Proof-of-Creativity (PoC) protocol, PIL (Programmable IP License), and C2PA integrations, ensuring both on-chain efficiency and legal enforceability off-chain.
The Story ecosystem is expanding rapidly across consumer applications, AI integrations, and IPFi, with real-world use cases emerging through projects such as Aria Protocol tokenizing music royalties (BTS, BLACKPINK, Selena Gomez, etc.) and establishing tangible market validation.
Story is laying foundational infrastructure for the autonomous agent economy through Agent TCP/IP and MCP (Model Context Protocol) integration, enabling AI agents to independently generate, license, and monetize IP, thus pioneering a new era of decentralized, autonomous, and collaborative economic activity.
▫️ Chapter 1: Where the Tale Begins
▫️ Chapter 2. The Tech Stack
▫️ Chapter 3. A Purpose-Built Blockchain
▫️ Chapter 4. Cultivating the Ecosystem
▫️ Chapter 5. Key Milestones and Challenges Ahead
▫️ Chapter 6. Closing Thoughts