Bluefin began as Firefly Exchange on the Moonbeam network, transitioned through Arbitrum, and ultimately settled on Sui, demonstrating a continuous commitment to providing a seamless onchain trading environment with a strong focus on user experience.

Since its launch on Sui, Bluefin has achieved impressive performance metrics, including over $26.3 billion in trading volume and capturing 70% of the market share. Its TVL also increased from $2 million to $25 million within a year, securing a strong user base and liquidity.

Bluefin, which is currently operating as a derivatives exchange, shows its ambition to transform into a comprehensive decentralized trading platform by introducing key features such as a DEX aggregator, convenient on-ramp and cross-chain functionality through spot trading, and infrastructure that other DeFi protocols can leverage.

Bluefin's growth trajectory shares similarities with Jupiter's success on Solana, utilizing high-performance blockchains and a user-centric strategy to capture market share and achieve high functionality. Similar to Jupiter's "grow the pie" strategy, Bluefin is expected to gain significant synergy from the expansion and growth of Sui.

The upcoming Bluefin V3 will introduce features such as cross-margin trading, sub-30ms off-chain execution, 400ms onchain finality, and a throughput of up to 30,000 TPS. Bluefin's innovations are expected to make onchain trading more efficient and provide attractive features for both retail and institutional investors, solidifying its position in the market.